Choko Authentic Apparel is located in Uxbridge, Ontario, a small but vibrant town surrounded by small hamlets and farmland. It’s the kind of town where you know your neighbours, and everyone else for that matter. Uxbridge, and the surrounding township, has a population of roughly 20,000, comprised of mostly young families and retirees. With numerous schools, sport and social clubs and a strong housing market, Uxbridge continues to draw people from surrounding towns and cities, and is growing every year. Choko is in an ideal location to represent the major automotive brands of Canada, with the major assembly plants of Ford, Dodge and GM all within driving range of their office. The rural and agrarian backdrop of the Uxbridge Township certainly lends itself well to the agriculture-based line of products Choko has been developing.
Uxbridge rests at the northern tip of the Greater Toronto Area and is only a 45-minute drive away from the city itself, making it a simple commute for those drawn to the town’s many attractions. Uxbridge is home to many annual events, including the Uxbridge Fall Fair, which draws crowds from the surrounding municipalities. Come Christmas time, the Santa Claus Parade and the lighting of the Christmas tree at the Uxbridge Cottage Hospital are cherished traditions. The train station, the old bomb-shelter turned movie theatre, and the high school are all historic buildings, among others, left relatively untouched, beyond occasional renovations. The town has also been dubbed the “Trail Capital of Canada” with much of its landscape crisscrossed with hiking trails.